At rDialogue, we like to share our favorite loyalty marketing articles with each other--and we'd love to share them with you too. Here are some of our favorite reads for November.
Anthropologie makes the holidays easy and still personal, making sure we get just what we want.
Estee Lauder Corp is connect the dots with data between corporate giving and customer loyalty.
Finding in-store what you've searched for online creates loyal customers for Macy's.
Victoria’s Secret added a feature on their mobile app called, Frankly. This will allow users to chat with others about predetermined topics such as holiday gifts or school. This function will be used to send its users content during their annual fashion show. This app is made to keep its customers engaged with the Victoria’s Secret brand.
Customer experience and customer loyalty are both equally important and many companies fail at integrating them effectively.Condor suggests using an “engagement ladder” to understand the depth of how customers are interacting with a brand that includes input from all available channels.