Why Your Local CVS Is Hiding the Candy and Tanning Oil

The Wall Street Journal

“A big part of visiting a drugstore is habit, and you can risk alienating customers if you change things up and disrupt that habit.”

CVS and Walgreens have similar but diverging loyalty and merchandising strategies. rDialogue's Phil Rubin weighs in. 

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Where Should We Go for Dinner?


"With more than 30 loyalty programs per household in the U.S., no one is looking for another one to join, especially when too many look exactly the same."

In a new white paper, rDialogue and Fishbowl dive in and take a look at customer loyalty in the restaurant business.